Gravity Forms Google Analytics Add-On 2.4.1

Gravity Forms Google Analytics Add-On: Measure the conversion of your forms in WordPress

You have contact, quote or registration forms on your website that are crucial to your business. You receive submissions and generate leads, but... do you really know where those leads are coming from? Which marketing campaigns are really working? Which channels are bringing you the most valuable customers? Without accurate data, you are working blind, investing time and money without knowing what the real return is.

Why measure form submissions as conversions?

For most businesses, a form submission is the main purpose of their website, i.e., a form submission is the main purpose of their website, i.e., a form submission is the main purpose of their website. conversion. Measuring these conversions in a tool like Google Analytics allows you to attribute value to your different traffic sources. You'll finally be able to answer questions like, "Did my Facebook ads generate 50 leads this month?" or "Did organic traffic from Google bring me 30 budget requests?". It's the only way to make data-driven marketing decisions.

The Google Analytics Add-On: Connecting your forms to your data

The Google Analytics Add-On for Gravity Forms is the bridge that connects your forms with your main analysis tool. This official add-on is in charge of automatically sending an event to your Google Analytics 4 (GA4) every time a user completes and submits a form on your site, allowing you to measure each lead as an accomplished goal.

Key functionalities for accurate tracking

• Automatic conversion tracking: Easily set up event tracking so that each form submission is recorded as a conversion in your GA4 dashboard, without the need for complex tracking codes.
• Capture of UTM parameters: Attribute each lead to its original source. The add-on automatically captures the UTM (source, medium, campaign) parameters of your marketing URLs and associates them to the submission.
• Customizable events: You have control over how the event that is sent to Google Analytics is named, allowing you to organize your conversion data in a clear and easy to understand way.
• Official and seamless integration: Being an official add-on developed by the Gravity Forms team, you are assured of a perfect compatibility and functioning with the main plugin.

Making data-driven business decisions is what successful companies do. At PillbananaWe want you to have the tools to measure and optimize your strategies. We offer you access to the complete Gravity Forms package and its add-ons, including Google Analytics. When you get it with us, you get the original software, with its future updates and our support, at a smart price.

Stop guessing what works. Measure the real performance of your forms, optimize your marketing campaigns and make data-driven decisions.