YITH WooCommerce Account Funds: Build customer loyalty with a virtual wallet and in-store credit system
Returns are an inevitable part of e-commerce, but every cash refund is money out of your business forever. What if you could turn a return into a guaranteed future sale? Also, how can you incentivize your most loyal customers to keep shopping at your store and not your competitor's?
Why is a "virtual wallet" or "store credit" such a powerful strategy?
A funds-in-customer-account system is an incredibly powerful loyalty tool. First of all, it allows you to manage returns much more cost-effectively, offering store credit in lieu of a refund. Second, by allowing customers to deposit money into their account, you positively "lock them into" your ecosystem, ensuring that their future purchases will be made with you.
YITH Account Funds: The digital wallet for your store
The extension YITH WooCommerce Account Funds is the solution that allows you to implement this "virtual wallet" system in a professional and fully integrated way. It allows your customers to deposit funds into their accounts and then use that balance to pay for future purchases, all automatically.
Key functionalities for total loyalty
- Allows customers to deposit funds: Add an option for your customers to "top up" their account with the amount they want, giving them an available balance for future quick purchases.
- Pay with account balance: On the checkout page, customers will see a new option to use their account funds to pay for their orders in full or in part, streamlining the checkout process.
- Manages returns as store credit: Your most profitable feature. When a customer returns a product, you can refund the money directly to their account balance in your store, ensuring that the money is reinvested in a future purchase.
- Incentivizes deposits with discounts: Encourage your customers to add funds to their account by offering them a bonus. For example, "deposit €100 and we'll give you an extra €10".
A customer who has a balance in your store is a customer who will come back. At PillbananaWe want you to have the best tools to build that loyalty. We offer you access to the YITH Account Funds extension. When you get it with us, you get the original plugin, with its future updates and our support, at a smart price.
Stop losing money on every refund. Build customer loyalty, encourage recurrence and create a buying ecosystem they won't want to leave.

